Blog Article 02 Apr 2015

Going Green after St Patrick's Day

While St. Patrick’s Day is long past, it’s green in Ireland year-round, and we’re not just referring to the remarkable geography of the country

It’s always a privilege for IDA Ireland to observe companies that change the way the world sees and uses technology. From the likes of Google, Facebook, Intel and PayPal, Ireland has turned into a global tech hub. Most recently, technology innovation in Ireland has been bolstered through sustainable facilities that lend to sustainable technologies. In turn, Ireland has taken steps toward attracting more environmentally friendly companies through grants, tax incentives and initiatives. If you’re thinking of going green in your business practices, may we suggest the Emerald Isle as the place to do it?

Apple was the latest Silicon Valley-based company to make a huge splash in Ireland when they announced their latest project in February. Apple has had an established and powerful presence in Ireland since 1980, and the introduction of its new $1 billion, renewable energy data center in Athenry validated the need for green tech innovations in Ireland.

“We believe that innovation is about leaving the world better than we found it, and that the time for tackling climate change is now,” said Lisa Jackson, Apple’s vice president of Environmental Initiatives, in a statement. “We’re excited to spur green industry growth in Ireland and Denmark and develop energy systems that take advantage of their strong wind resources. Our commitment to environmental responsibility is good for the planet, good for our business and good for the European economy.”

Sustainable business practices are quickly becoming a critical component to the business success of companies locating in Ireland. By prioritizing the need for operations that are energy efficient with minimal impact on the environment, we have begun to see the likes of large corporations, like Apple, investing in clean, green facilities. In the case of Apple’s newest data center, which will be used to operate services, such as its online music and app stores, it will run on 100 percent renewable energy. Apple mentions that it, along with a data center in Denmark, will have the “lowest environmental impact” of its data centers, thus far. Ireland’s wind resources will run the data center. Ireland provides the best resources in Europe coming in the form of ocean and solar energy. Multinational companies like IBM saw value in these resources and converted ocean wave energy into electricity.

Other multinational companies have utilized Ireland’s great technology landscape for green tech. Through being green, companies receive tax relief and benefits. Thanks to our friends at Enterprise Ireland, grants and other means of other financial support through green initiatives with Ireland headquarters. The competitive market and the public funding available in Ireland allows for companies to make an impact in green tech without impacting the environment around them. You will find R&D facilities across the country have truly leveraged Ireland’s green incentives. FAZTech Research Ltd. was one of those companies. Their photonics R&D facility is coming up with new ways to conserve energy on photonics and optical solutions.

Silicon Valley tech players, from enterprise organizations to startups, are providing a foundation of tech innovation now, and we predict will for years to come, that aligns with Ireland’s green tech initiatives. We hope you’ll join them.

Rory Mullen, Senior Vice President of IDA Ireland, West Coast

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