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IDA Ireland launches ‘Connect and Invest - Limerick’ a new marketing initiative to promote Limerick and the Mid West region

01/03/13

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Press Release

“’Connect and Invest - Limerick’ is an innovative digital marketing tool which contains a large amount of information and will be supplemented further in the coming months to take account of developments on the ground and observations from stakeholders. IDA looks forward to continuing to work closely with its partners in the region to promote the location as an attractive place for inward investment and job creation opportunities.”

Sean Denvir, Business & Relationship Development Manager Mid West Region, IDA Ireland said

IDA Ireland today launched ‘Connect and Invest - Limerick’ which is phase 3 of its ‘Connect and Invest’ series. ‘Connect and Invest’ is a digital marketing initiative for attracting inward investment by highlighting the specific attributes of individual regional urban centres.

‘Connect and Invest - Limerick’ – http://www.idaireland.com/connect-and-invest/limerick/ – is an interactive experience designed for use on tablet, smartphone and pc. Information on location, education, lifestyle and existing IDA and indigenous companies is provided through rich images, video and text and will be continuously updated. The website allows IDA executives to showcase Limerick in face-to-face client meetings.

A significant cluster of global corporations serving the European market have chosen Limerick and the Mid West Region as a base for strategically important parts of their international business including WWTS, Cook, Northern Trust, Vistakon, Analog Devices, Dell, Intel, Teleflex, Gilt Group, Microsemi, Roche, Zimmer, GECAS and many more.

Commenting on the launch Sean Denvir, Business & Relationship Development Manager Mid West Region, IDA Ireland said “’Connect and Invest - Limerick’ is an innovative digital marketing tool which contains a large amount of information and will be supplemented further in the coming months to take account of developments on the ground and observations from stakeholders. IDA looks forward to continuing to work closely with its partners in the region to promote the location as an attractive place for inward investment and job creation opportunities.”

Links
Connect and Invest Limerick
Connect and Invest Video - Limerick in 59 Seconds

Connect and Invest
IDA Ireland launched the series with ‘Connect and Invest - Waterford’ in September 2012 and the second phase ‘Connect and Invest - Sligo’ in December 2012.
http://www.idaireland.com/connect-and-invest/waterford/
http://www.idaireland.com/connect-and-invest/sligo/

For media queries please contact:
Gillian Kelly, Regional Press Executive, IDA Ireland - 087 1789893 
 

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